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John Maynard Keynes


(188-146)


Considered one of the most important economic theorists


of the modern era, John Maynard Keynes was a genius who used


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his extraordinary gift for mathematics to deepen his understanding of economics. He helped to revolutionize modern thought about the workings of the free-trade marketplace and modern industrial capitalism. He is credited with helping to pull the United States and much of Western Europe out of the Great Depression and with creating a kind of capitalism that works with the federal government to stabilize the ups and downs of a market economy.


John Maynard Keynes was born June 5, 188 in Sussex, England. He was the son of John Neville Keynes, registrar of the university of Cambridge and eminent logician and economist. His Mother, Florence Keynes was a talented woman; she was onetime mayor of Cambridge.


As young John grew up, his parents doted on him, and his mother kept a thorough file of his early achievements. Keynes began his education at Saint Faith's Preparatory school, and then went to Eton. He finished first in his classics (the study of the language and culture of ancient Greece and Rome) and second in mathematics. He later went to Cambridge University to complete his formal education, where at age 16, he decided to pursue the study of economics. His first job out of college was in India, working as a junior clerk for the Brittish Civil Service for two years (106-10). In 111 at age 8, he was named editor of the prestigious Economic Journal published by the Royal Economic Society, a position he retained for the next years. In 11 his first book , Indian Currency and Finance, which was refered to as the best in the english language on the gold exchange standard was appointed to the Royal Commission on Indian Currency and Finance.


Keynes worked on International aspects of the economy for the Brittish treasury office in 117, and 10 he began his own career spatulating successfully on foreign exchange and commodities Later that same year he joined the board of directors of the National Mutual Life Insurance company, where he became the board director in 1, a position he held until 18.


In his mid-0s, Keynes married a ballerina, Lydia Lopokova, and they remained together until his death in 146. They had no children.


Keynes died of a heart attack on Easter Sunday, April 1, 146, shortly after having returned from the inaugural meetings of the International Monetary Fund and the World Bank in Savannah, Ga.


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I really shouldnt talk about this, but then I realize Im an Aries and I thrive on the adrenaline I get from doing things I shouldnt.


They say that if you search hard enough for something it will find you. In the Spring of 15, I met this really wierd woman at a coffeehouse that I hang out at. Now, keep in mind that if I call someone wierd, thats saying something... Well, she asked me if I was a vampire. I said no, and that the fangs were just caps I had made. She dropped the subject. A few months later, in mid-September, 15, I brought her to my college to see the world wide web. At dinner in the schools cafeteria, she mentioned to a friend of mine that she was an immortal vampire. I rolled my eyes. She didnt offer proof, but instead offered to change my friend. Well, to make a long story short, he called me a few days later and showed me the changes. Now, Id been practiced different forms of magick for almost 6 years at the time, and Id never seen such a major change in a persons aura and abilities so fast. He simply wasnt himself. He felt more complete, more powerful, and his psychic shielding was incredible.


He gave me what details he could, but it wasnt enough. I went to this womans house and got the rest of the details from her. She described a ritual to me. The would-be vampire would spiritually marry her (read psychic bonding), die, and be reborn. I have been asked to keep the precise method of death secret, but I can say that no normal human can either kill or die literally from this action. That was plainly obvious. After the rebirth, she injects the fledgling with a purified form of her blood, which she likened to embalming. I figured there was no harm in trying the ritual, and if nothing happened, I could make an excuse not to take the injection. (The reason for the injection was the same as drinking the blood of a vampire, but more reliable.) So, on September 4, 15, I went through with the ritual.


Ive heard of strange things happening in rituals, but this has to take the cake. I died. Literally. I stopped breathing, felt my heart stop and left my body. I later realized (has this happened in any other NDEs?) that I departed to the North. I felt like I entered a tunnel and flew through it. I reached the other side (no bright light, but I did get the feeling of absolute peace. I felt like I was in some kind of waiting room, but it felt blissful, nothing like waiting in a doctors office of anything.). Before I could get my bearing, I was pulled gently, but forcefully back to my body. I hovered just outside it for a few seconds, looking over my own right shoulder before popping back in. I heard her tell me to breathe, and I did. After dying, I had no problem with the injection. Not much can make a dead person nervous, besides, she was more cautious with the sterility of her syringe than most doctors Ive seen.


The effects I experienced were as follows I went through all the changes I described about the viral vampires, my hair got a slight curl to it and became a tad lighter (black to dark brown), and my eyes changed. I cant really describe it, but a few people have noticed a difference. My magickal abilities have gotten stronger, though things dont quite work in the same manner, and my third eye (astral sight) has improved. The lust for blood is just that lust. I felt like an adolescent looking at a porno-magazine.


Feeding is as follows I take vitamin B1 daily, in huge doses, and use various substitutes, including chocolate, fruit juices, etc. When I feed off humans, it seems I grow astral fangs. I can feel them latch onto the victims skin, but other than that, there is no sign of fangs at all. Once I am locked on, I suck. I get a slightly viscous liquid entering my mouth, but it is not whole blood, nor is it saliva. I swallow, and thats it. I let go when Ive had enough. It could be psycho-somatic neurosis, but I have no way of telling for sure. It seems I get a part of blood, perhaps through osmosis. Im not sure. Im not sure of anything really, except that as I said in a post to Vampires-l quite a while ago, pomegranates act like speed to me.


I do not regret my change, but I would like to know what is happening in scientific terms. Any serious researchers out there have a clue?


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If you order your cheap essays from our custom writing service you will receive a perfectly written assignment on Digen Verma. What we need from you is to provide us with your detailed paper instructions for our experienced writers to follow all of your specific writing requirements. Specify your order details, state the exact number of pages required and our custom writing professionals will deliver the best quality Digen Verma paper right on time.


Our staff of freelance writers includes over 120 experts proficient in Digen Verma, therefore you can rest assured that your assignment will be handled by only top rated specialists. Order your Digen Verma paper at affordable prices with custom essay service! The Ad Campaign for the Re-launch of Frooti- The Digen Verma Ad campaign


The Ad Campaign……


Last year for the Re-launch of FROOTI, Parle Agro Ltd and its advertising agency Everest Integrated Communications created a brand ambassador named Digen Verma. There were hoards of hoardings in the city talking about this mysterious guy called Digen Verma. It said that he dances better than Hritik and is Sushmitas latest crush. Digen Verma became the talk of the town and also the joke of the town. Any anonymous person would be named Digen Verma. The brand ambassador became a celebrity overnight. People realized that it was a teaser campaign for a new product. Everyone waited to see what this new hot thing was. After a long wait of around month, the product was revealed. It was our very own, very old FROOTI. Then a series of television Ads followed which talked about how famous Digen is and that he loves frooti. (See Annexure A). But there the campaign ended.


Backdrop of the Campaign


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When Frooti was first launched, there was a glamour attached to tetra packing. It was seen as trendy, so the brand became quite popular. Soon thereafter, the cola wave happened, which changed the whole ballgame. The colas spent huge amounts of money and attracted all age groups of consumers. The result that while the kids who drank Frooti grew up, Frooti did not. And Frooti lost its connect with the teens, who were now attracted to colas. The task at hand for Everest was to reposition Frooti and make its appeal more relevant to the young adults (teens) without alienating the existing consumers of the brand (kids of age 5-10 years). To kick-start this repositioning exercise, it was first important to shake-up the beverage category and bring Frooti top-of-mind. All this was at a time when the category was seeing intense activity, led by soft drink majors like Coke and Pepsi. Both majors were using leading celebrities to endorse their brands, which meant that Frooti had to do something so different that it would make people stop and take notice. They did not have the resources to match the colas. The colas were using celebrities, who were very expensive. However, their research in colleges showed that, no matter which year students are in, theres always one model student that everyone talks about. Like, for instance, Hey, have you heard of this guy five years ago… woh bada dada tha. He is five years senior to you, and hes no longer in college, yet, everyone keeps talking about him. Every college has a legend students hold in awe and try to emulate. He is a celebrity in his own right.


So they decided to create their own celebrity - one whom teenagers can be friendly with and try to emulate. Thats was the idea behind Digen Verma.


The Repercussion


The ad kicked off well. Digen Verma was someone nobody had seen. Everyone wanted to know. People tried interesting things figuring out the product behind the ad. Some tried to unscramble the name and then decipher it. Some thought it was the launch of a new car in the city that the ad prompted. Some explained it to be a part of another NIIT ad. But the fact was that this ad got everyone thinking and scratching their heads and this was exactly what it had intended to do.


The first phase of the Digen campaign successfully created a celebrity - Digen Verma. People were talking about Digen. People eagerly waited to meet and know this Ad-Hero. They were also waiting for an excellent product. Soon came a blow and everyone was taken aback. Their theories proven wrong. They stood unjustified in front of the relaunch of a mango drink. It was the unexpected. It was Frooti and it was back into action. Many were disappointed. They waited for some thing which would be new and innovative. But what they got was their very old FROOTI in a new pack and with a new punch line Just Like That. But many appreciated the brains behind the ad as they were able to create the hype.


Then came another set of ads crying out how Digen loved Frooti. But it was very difficult for people to associate Digen Verma with Frooti. Even today, many remember Digen Verma but cannot remember the brand with which he was associated. Digen the brand ambassador became more famous than the brand itself.


Even after all this the identity of Digen Verma was not revealed. People still waited to see who Digen was. But the wait was too long. They stretched the suspense like a rubber band. But they did not realize that there is a line between curiosity and frustration. People were frustrated. But still ysterious Digen still remained a mystery. In the meanwhile the ads started fading. Digen Verma seemed to move into the backdrop of it all. No behind-the-scenes sneak previews for him. No celebrity interviews. No pictures. No words. No Digen Verma. All that remained was the drink and it remained refreshingly relaunched in the Indian market.


Ads are of three types


1. Ads having great winning concept but does not increase sales. They will be recalled for decades.


. Ads which dramatically increase sales, but does not remain in the audience psyche.


. Ads which do increase sales and is also appreciated for the concept


And the Digen campaign easily falls in the in the first category. It didnt increase the sales of Frooti just made its presence felt in market and this teaser ad will remain in audiences subconscious for years to come. Everest was awarded Silver during the Seventh Triple A Awards for the Digen Verma Campaign. But was it their main aim. All the ads did was creating hype and made the people think. Its like having more icing than the cake. But the actual objective was never achieved. They relaunched Frooti so as to regain the market share of the drinks category which was taken over by the cola drinks. They wanted to position it as a drink for the children as well for the teens. But nothing clicked. The sales of Frooti never went up. It still remains as a drink for the children.


Alls well that ends well! Here they started off in a big way. It was a media innovation of releasing the teaser copy in hoardings. But the end was dismal. The campaign went havoc and was dumped half way. They did not carry their mission forward. They accepted defeat half way.


Lessons for the day


1. If you want to make a successful ad campaign go with the concept which will best suit the product.


. Look out for concepts which will increase sales and not just create hype and win you awards.


. Implementation is also as essential as planning.


4. Have alternative plans so as to attain your end objective.


5. Have a never say die attitude.


TVC STORYBOARD - Frooti


A young girl looks into the camera


and shrieks excitedly, Hey guys!


Digen is here! Cut to the principals office, he


scoffs, Hes come to college? Is


he doing me a favour?


The shot of the college corridor.


Everyone stops to say Hi to


the much-awaited Digen. He finally stops at the canteen.


The waiter beams at him, Digen


bhai, kya laaon?


The enigmatic Digen Verma places


a tetra pack of Frooti on the table


before him. Frooti? A stunned


silence envelops the campus. Suddenly, everyone starts talking


at once. Yaar! Digen is having Frooti!


The news reaches the principal


and he too is bowled over.


It spreads like wild fire and soon


enough the whole college talks


about it. Frooti?... ...Kya baat kar raha hai? Digen?


Product window. Super Frooti.


Just like that.


The Digen Verma Ad-Campaign


For Frooti


Submitted by


The Ad Campaign……


Last year for the Re-launch of FROOTI, Parle Agro Ltd and its advertising agency Everest Integrated Communications created a brand ambassador named Digen Verma. There were hoards of hoardings in the city talking about this mysterious guy called Digen Verma. It said that he dances better than Hritik and is Sushmitas latest crush. Digen Verma became the talk of the town and also the joke of the town. Any anonymous person would be named Digen Verma. The brand ambassador became a celebrity overnight. People realized that it was a teaser campaign for a new product. Everyone waited to see what this new hot thing was. After a long wait of around month, the product was revealed. It was our very own, very old FROOTI. Then a series of television Ads followed which talked about how famous Digen is and that he loves frooti. (See Annexure A). But there the campaign ended.


Backdrop of the Campaign


When Frooti was first launched, there was a glamour attached to tetra packing. It was seen as trendy, so the brand became quite popular. Soon thereafter, the cola wave happened, which changed the whole ballgame. The colas spent huge amounts of money and attracted all age groups of consumers. The result that while the kids who drank Frooti grew up, Frooti did not. And Frooti lost its connect with the teens, who were now attracted to colas. The task at hand for Everest was to reposition Frooti and make its appeal more relevant to the young adults (teens) without alienating the existing consumers of the brand (kids of age 5-10 years). To kick-start this repositioning exercise, it was first important to shake-up the beverage category and bring Frooti top-of-mind. All this was at a time when the category was seeing intense activity, led by soft drink majors like Coke and Pepsi. Both majors were using leading celebrities to endorse their brands, which meant that Frooti had to do something so different that it would make people stop and take notice. They did not have the resources to match the colas. The colas were using celebrities, who were very expensive. However, their research in colleges showed that, no matter which year students are in, theres always one model student that everyone talks about. Like, for instance, Hey, have you heard of this guy five years ago… woh bada dada tha. He is five years senior to you, and hes no longer in college, yet, everyone keeps talking about him. Every college has a legend students hold in awe and try to emulate. He is a celebrity in his own right.


So they decided to create their own celebrity - one whom teenagers can be friendly with and try to emulate. Thats was the idea behind Digen Verma.


The Repercussion


The ad kicked off well. Digen Verma was someone nobody had seen. Everyone wanted to know. People tried interesting things figuring out the product behind the ad. Some tried to unscramble the name and then decipher it. Some thought it was the launch of a new car in the city that the ad prompted. Some explained it to be a part of another NIIT ad. But the fact was that this ad got everyone thinking and scratching their heads and this was exactly what it had intended to do.


The first phase of the Digen campaign successfully created a celebrity - Digen Verma. People were talking about Digen. People eagerly waited to meet and know this Ad-Hero. They were also waiting for an excellent product. Soon came a blow and everyone was taken aback. Their theories proven wrong. They stood unjustified in front of the relaunch of a mango drink. It was the unexpected. It was Frooti and it was back into action. Many were disappointed. They waited for some thing which would be new and innovative. But what they got was their very old FROOTI in a new pack and with a new punch line Just Like That. But many appreciated the brains behind the ad as they were able to create the hype.


Then came another set of ads crying out how Digen loved Frooti. But it was very difficult for people to associate Digen Verma with Frooti. Even today, many remember Digen Verma but cannot remember the brand with which he was associated. Digen the brand ambassador became more famous than the brand itself.


Even after all this the identity of Digen Verma was not revealed. People still waited to see who Digen was. But the wait was too long. They stretched the suspense like a rubber band. But they did not realize that there is a line between curiosity and frustration. People were frustrated. But still ysterious Digen still remained a mystery. In the meanwhile the ads started fading. Digen Verma seemed to move into the backdrop of it all. No behind-the-scenes sneak previews for him. No celebrity interviews. No pictures. No words. No Digen Verma. All that remained was the drink and it remained refreshingly relaunched in the Indian market.


Ads are of three types


1. Ads having great winning concept but does not increase sales. They will be recalled for decades.


. Ads which dramatically increase sales, but does not remain in the audience psyche.


. Ads which do increase sales and is also appreciated for the concept


And the Digen campaign easily falls in the in the first category. It didnt increase the sales of Frooti just made its presence felt in market and this teaser ad will remain in audiences subconscious for years to come. Everest was awarded Silver during the Seventh Triple A Awards for the Digen Verma Campaign. But was it their main aim. All the ads did was creating hype and made the people think. Its like having more icing than the cake. But the actual objective was never achieved. They relaunched Frooti so as to regain the market share of the drinks category which was taken over by the cola drinks. They wanted to position it as a drink for the children as well for the teens. But nothing clicked. The sales of Frooti never went up. It still remains as a drink for the children.


Alls well that ends well! Here they started off in a big way. It was a media innovation of releasing the teaser copy in hoardings. But the end was dismal. The campaign went havoc and was dumped half way. They did not carry their mission forward. They accepted defeat half way.


Lessons for the day


1. If you want to make a successful ad campaign go with the concept which will best suit the product.


. Look out for concepts which will increase sales and not just create hype and win you awards.


. Implementation is also as essential as planning.


4. Have alternative plans so as to attain your end objective.


5. Have a never say die attitude.


TVC STORYBOARD - Frooti


A young girl looks into the camera


and shrieks excitedly, Hey guys!


Digen is here! Cut to the principals office, he


scoffs, Hes come to college? Is


he doing me a favour?


The shot of the college corridor.


Everyone stops to say Hi to


the much-awaited Digen. He finally stops at the canteen.


The waiter beams at him, Digen


bhai, kya laaon?


The enigmatic Digen Verma places


a tetra pack of Frooti on the table


before him. Frooti? A stunned


silence envelops the campus. Suddenly, everyone starts talking


at once. Yaar! Digen is having Frooti!


The news reaches the principal


and he too is bowled over.


It spreads like wild fire and soon


enough the whole college talks


about it. Frooti?... ...Kya baat kar raha hai? Digen?


Product window. Super Frooti.


Just like that.


Please note that this sample paper on Digen Verma is for your review only. In order to eliminate any of the plagiarism issues, it is highly recommended that you do not use it for you own writing purposes. In case you experience difficulties with writing a well structured and accurately composed paper on Digen Verma, we are here to assist you. Your cheap custom research papers on Digen Verma will be written from scratch, so you do not have to worry about its originality.


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If you order your research paper from our custom writing service you will receive a perfectly written assignment on Christian Propaganda: Then and Now. What we need from you is to provide us with your detailed paper instructions for our experienced writers to follow all of your specific writing requirements. Specify your order details, state the exact number of pages required and our custom writing professionals will deliver the best quality Christian Propaganda: Then and Now paper right on time.


Our staff of freelance writers includes over 120 experts proficient in Christian Propaganda: Then and Now, therefore you can rest assured that your assignment will be handled by only top rated specialists. Order your Christian Propaganda: Then and Now paper at affordable prices ! Throughout history, the Christian community has used various ploys in order to gain members. In the Ninth Century AD, monks, in England, recorded the folklore of their "heathen" neighbors in their own language. In the 11th through 18th centuries, in various areas, Catholics used raw torture and death to force conversion. And even today television stations such as PAX "family programming" is little more than tele-evangelists and trumped up "miracles."


Two prime examples of the texts written and some what enriched by the monks of England are, of course Beowulf and Judith. While it remains unclear as to exactly who wrote the original manuscripts, it is believed that it was a monk or priest, and it has been widely accepted that these stories were handed down, generation to generation, by oral tradition. The epic poem Beowulf directly precedes Judith in the same manuscript, leading us to believe they were recorded by the same persons, with the same motives. In Beowulf we read of a hero that destroys the enemy of his brethren, Grendel (and Grendel's mother), believed by some to be the descendant of the biblical Cain, thus ending his lineage; a lineage that has been that of pure evil from the time of Cain's brother Abel's murder. Beowulf then leads his people into battle with the dragon, killing both the dragon and himself, much like St. George. In Judith we read of a heroine (interestingly an Israelite) oppressed by a tyrant, Holofernes. Eventually Judith can take no more, and rises up and smites her oppressor, with, ironically, his own sword. Much as the Hebrews did in Exodus.


We then must look at instances such as the various Inquisitions instituted by the Catholic Church for nearly eight centuries, the most commonly known being the Spanish Inquisition. Starting in the mid- 15th century (1478), the Spanish Inquisition was not suppressed until 184. Over these 56 years hundreds of thousands of heretics, heathens and other "sacrilegious" persons were tortured and killed by some of the most horrible means possible; all for what they believed, or did not believe, as the case may be. People were hanged, burned at the stake, boiled alive, or worse, for no "good" reason except they were not Catholic. They were told if they renounced their faith, they would be spared, but as those who did found out, more often than not, they were lied to. As anyone would guess, word of these events traveled rather quickly, and the Catholic population in Spain grew rapidly. So we ask. why did the Inquisition last 56 years? The answer is it did not, at least not in practice. Granted there were the fanatics that continued to torture those accused of heresy, but as a whole the practice was discontinued after a relatively short period of time. The institution, however, was not officially suppressed by the Pope until July 15, 184.


If a person were to look at local television listings, the majority of what they would find would pertain to what the American public watches most, drugs, sex, and violence. However, there are a few networks, such as PAX that offer what they call family programming; what I call Propaganda. Over half of their programming consists of tele-evangelists. The network executives, rope in young parents with inoffensive material, hoping that they will watch their network almost exclusively. Before long, the children of these young parents are asking Mom and Dad, why they never go to church. Have they ever seen a miracle? And before you know it, this entire family is going to not only a Sunday worship, but Wednesday evening as well, not to mention the Tuesday-Thursday Bible Study; thus completing this vicious cycle. We have in this country, what is called Separation of Church and State, and freedom of speech. This is why we can turn on our television at five o'clock in the morning and see The Reverend Brother What's his Face. But where does it stop? Will the church ever stop trying to brain wash us "heathens" into belief?


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If you order your custom term paper from our custom writing service you will receive a perfectly written assignment on The Clod and The Pebble. What we need from you is to provide us with your detailed paper instructions for our experienced writers to follow all of your specific writing requirements. Specify your order details, state the exact number of pages required and our custom writing professionals will deliver the best quality The Clod and The Pebble paper right on time.


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The Clod and The Pebble


William Blake is somewhat confusing to me. I have read this poem over and over until I could somewhat figure it out. He was raised in the mid seventeen hundreds and the early eighteen hundreds. He studied engraving, Gothic art and printing.


The meaning that I got out of this poem was that love could be cold-hearted and selfish and it could also be warm and innocence. In this poem Blake used The Clod and The Pebble to be the symbols of love. The Clod is representing the good and The Pebble is representing something like a stone. When it says "Love seeketh not Itself to please, Nor for itself hath care; But for another gives its ease, And builds a Heaven in Hell's despair", I think Blake was showing that love can be unselfish. There is enough love for everyone not just for certain things or people. The love for others is passionate and is happy. When he says "Heaven in Hell's despair", I think he is saying that it's not afraid of the evil, as long as you are positive and truly trust worthy, you can over power the bad with the good. When he states "Trodden with the cattle's feet" I think he is saying that The Clod is being stepped on, or being taken advantage of and sometimes being stumbled over. "But a Pebble in the brook Warbled out these metres meet", I think he was saying that someday the good and the bad will meet. The Pebbled in this poem is portrayed to be hard as a rock and selfish. "Love seekth only Self to please" I think he meant that love was being selfish that's why I think Blake capitalized Self. It wants everything to revolve around The Pebble only. When he speaks on to bind another to its delights it means that The Pebble is trying to hold love for itself instead of letting it be shared with everyone. "Joys in another's loss of ease", its saying that The Pebble enjoys to see others hurt. It doesn't really know how to be sensitive to others feelings. At the end when he says "builds a Hell in Heavens Despite", The Pebble is saying that love will take away all of the positive images despite whatever The Clod is expressing.


I think Blake wrote this poem to illustrate the good and the bad of love. Although they are different is some ways, they are also alike in others ways. You have to give some and take some. The poem shows that even with some being selfish and some being unselfish, there is still a commonplace, heaven or hell.


Please note that this sample paper on The Clod and The Pebble is for your review only. In order to eliminate any of the plagiarism issues, it is highly recommended that you do not use it for you own writing purposes. In case you experience difficulties with writing a well structured and accurately composed paper on The Clod and The Pebble, we are here to assist you. Your cheap custom college paper on The Clod and The Pebble will be written from scratch, so you do not have to worry about its originality.


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Our staff of freelance writers includes over 120 experts proficient in Treatments of Bulimia nervosa, therefore you can rest assured that your assignment will be handled by only top rated specialists. Order your Treatments of Bulimia nervosa paper at affordable prices ! Bulimics have fears and concerns of treatment and help. There are many ways to help a bulimic through many different therapies. There is cognitive behavioral, individual, family, and group therapy. Psychopharmacologic therapy, self-help groups, hospitalization and nutritional counseling are also helpful. Immediate treatment is the best way, but many don't seek treatment until their thirties or forties. Fifty percent of patients fully recover; however, thirty percent have a relapse up to six years later. (Bulimia pg ). With treatment, bulimia can be successfully overcome.


Nutritional counseling is one way of treating bulimia nervosa. With nutritional counseling, normalizing the eating habits is the goal. A registered counselor works out a meal plan and gives nutritional information. Self-help groups are very similar to support groups. They provide support and encouragement to maintain therapeutic change (Sherman 8). These methods are not used as much as other methods.


Psychopharmacologic therapy uses drugs with different therapies. If drugs are used by themselves, it only eliminates fifteen percent of bingeing habits. Most of the drugs are anti-depressants because most bulimics binge and purge on account of being depressed. Prozac is approved to treat bulimia. It has been found to have a sixty-seven percent reduction in binge eating and a fifty-six percent reduction in vomiting. Prozac is administered for bulimics who have the problem for more than six months and who purge more than three times a week. The other two drugs used are Imipramine and Despiramine. People who are schizophrenic or paranoid may get worse with these drugs. Despiramine is an addictive drug and patients may suffer withdrawal symptoms after they are done using this drug (Bulimia pg ).


Individual therapy treats the patient to their specific needs and therapists use a specialized approach. The therapist works in effort to determine how the eating difficulties develop. They also figure out how to effectively change and begin the change process. The therapist may also use nutritional counseling (Sherman 84). Only thirty percent of patients that go through individual therapy fully recover without any other type of therapy (Bulimia pg 4).


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Family therapy is used often to modify maladaptive family interactions through cooperation of the family. This type of therapy involves the family members that play a role in the bulimic person's difficulties. The focus of family therapy is less on the individual and more on the family as a unit. The therapist tries to figure out the families' role in the individual and direct change. When successful, the need to binge and purge should diminish (Sherman 86).


One of the most effective therapies is group therapy. There are five causes that are beneficial from group therapy. First, it allows the bulimic individual to know that he or she is not alone. Second, there is a group of therapists to understand how they feel. Third, it is a safe environment to learn new skills to give up the eating habits. Finally, it provides each member with the opportunity to make significant attachments within the group and therapeutic separations at the end of the treatment (Sherman 86).


Cognitive behavioral therapy is very useful in helping in helping individuals with bulimia overcome long-standing abnormal eating behaviors. Fifty percent of its patients fully recover. Of the fifty percent that do not recover, some may show partial improvement through another type of therapy (Bulimia pg 4). This therapy has been proven to significantly decrease the frequency of binge eating and purging in the majority of its patients. Cognitive behavioral therapy combines many other therapies into one treatment process. It focuses on restructuring conditions related to eating behavior, body shape and weight. The goal is to interrupt the binge eating while reconstructing attitudes, beliefs, and values that have maintained this eating disorder. The therapist helps identify irrational thoughts the clients have that contribute to their disorder. They also want to restore control over dietary intake and improve cognitive methods for controlling feeling. The therapy includes self-monitoring of the frequency, amount, situations, thoughts and emotion associated with bingeing, daily intake journals and prevention by discussing the risks of vomiting, laxative abuse, and health damage (Bulimia pg 5). An estimated 1 in 100 American women binges and purges, so therapists can use assertiveness, communication and problem solving strategies, as well as relaxation and positive body imagery training as needed.


In extreme cases, hospitalization is a type of treatment. General estimates suggest that as many as ten to fifteen percent of eating disorders are fatal for those affected. This is usually only necessary if the bulimia has gotten out of control and the person performs self-induced vomiting several times a day, is vomiting blood, is suicidal because of their eating disorder, or is suffering from dehydration or an electrolyte imbalance. Under hospitalization, therapy is intensive and practical, and is aimed at developing increased control over normal eating, weight and body image. This therapy also addresses psychological issues that could lead to relapse. At the hospital, the services offered are daily treatment planning, interpersonal psychotherapy groups, meal planning and preparation groups, nutrition groups, body image and self esteem groups, communication groups and exercise, stress and relaxation training. Meals are monitored by a nursing staff to help patients break habits related to eating disorder, including binge eating and vomiting or food refusal. Often, patients attend hospitals to have special dental care on their damaged teeth caused by purging and to minimize dental problems in the future (Hopkins 1). Hospitalization should be a bulimics last resort.


In conclusion, bulimics have many types of therapies to choose from. Although some are better than others, every bulimics is different. Any therapy can work; it just depends on the person. Although only fifty percent fully recover, hopefully in the next few years that percentage will rise.


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"Cognitive Therapy- Eating Disorders." 001. www.cognitivetherapyNYC.com. Accessed 04 June 00


"Comparing Treatments for Bulimia." Harvard Mental Letter. Academic Search Premier. 01 June 00


Sherman. Roberta Trattner, and Ron A. Thompson. Bulimia A Guide for Family and Friends. New York Lexington Books, 10.


"Staitistics on Eating Disorders." 00. www.annecollins.com/eatingdisorders/statistics.html. Accessed 8 May 00


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In the eighteenth century, many paintings were done by famous painters, and some were often done with the medium of oil on canvas, such as ¡§Palo Atto Spring¡¨ and ¡§A Burial at Ornans¡¨. ¡§Palo Atto Spring¡¨ was painted by Thomas E. Hill in 1878, and ¡§A Burial at Ornans¡¨ was painted by Gustave Courbet in 184.


The ¡§Palo Atto Spring¡¨ painting is a painting of the Stanford Family, relative, and friends at the Palo Alto Stock Farm, the future site of the university. This piece is now at the Stanford museum hung for display, and this is a seven by eleven and half foot painting that is display with six spot lights from different angles. Two aimed at the top center, two at the top two corners and reflected on the two sides of the golden frame, and lastly, two shines at the main center and reflected on the bottom side of the frame. The three sides of the golden frame serve the purpose of showing the painting is highly valuable by others. When look closely of the painting, the brush stokes shows that certain parts are considered thick painting, while other parts are thin painting. Also the perspective point is clearly showed, along with the distance of depth. Because the lightest part is the farthest image of the painting, the house-like figure. Within the painting, we can see the lights shown through the forest and shone upon the people, which gave the feeling of warmth summer. Through the blurriness, we can see what is farther away from us, and those people that are not as important as others. Though many people are gathered at this yard to spend time together, many of them seem out of attention, dazzled, or just simply minding their own business. For example the three children at the right playing lawn croquet, the one in suit kneeling down with one knee, he seems out of the game, and there is something that catches his eyes from the direction of the audience, us. The boy is not the only one that has that out of attention look on his face, if we look at this painting closely, we can realize the people are broken into groups, and the groups are all looking into different directions, and seems dazzled.


The people from the painting were all dressed in the traditional style, and can be noticeable acknowledge the healthiness in their family. Within the painting, some of the well-dressed girls and boys were playing lawn croquet, while another girl was on a tree swing. Thomas E. Hill had used the technique of having one of the lawn croquet playing hole right at the edge of the lower center of painting. So when viewers are stood in front of the painting, like I did when I went to the museum, the painting seems not that far away, it can easily be reached and steps into.


In some ways ¡§Palo Atto Spring¡¨ and ¡§A Burial at Ornans¡¨ are similar, because the people from ¡§A Burial at Ornans¡¨ seems like they are gathered for a funeral, but they are also broken up into groups, some minding their own business or dazzled. Though ¡§A Burial at Ornans¡¨ also has children in the painting, but obviously the two is not into what the purpose of being there was. The boy closer to us, he is dazzled, and just ready to go home, and the one in the back is talking to one of the adult. The children from ¡§Palo Atto Spring¡¨ was the same, they were seemed as if they just want time to past faster, so they don't have to sit there and do nothing. Gustave Courbet also used the technique of having only half of the hole shown at the edge of the painting. So, we as the viewers seem as if we are stood right in the setting. With this technique, many viewers would think that there is no way that they could stood in front of the painting without the feeling of drawn into the painting itself. Both of these paintings are painted with techniques, and well thought of expressions of the different characters within the paintings; therefore, both paintings are respected by the society today.


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